General Manager
Dave Black
General Manager
Dave Blackgm@wsum.wisc.edu
262-9542
The General Manager oversees all station business and staff. Dave manages most everything with superhuman ability...and multiple phones.
Station Manager
Carlton Cook
Station Manager
Carlton Cookwsum@wsum.wisc.edu
262-1864
The Station Manager of WSUM maintains and improves the effectiveness of the radio station's on-air and off-air presence. Elected by her peers to run the station for one year, the station manager is a very demanding position requiring patience, stamina, and decisiveness.
Program Director
Audrey Bachman
Program Director
Audrey Bachmanprog@wsum.wisc.edu
890-4845
Program Director oversees all content broadcasted over the air. She is in charge of making the show schedule and generating daily logs for automated playlists. Fun fact: When I am feeling indecisive, I ask myself: "what would Bob Dylan do?"
Music Director
Tyler Dallman
Music Director
Tyler Dallmanmusic@wsum.wisc.edu
262-1206
The Music Director oversees the circulation of music coming into the station and maintains the digital and physical music library. Send your music to her to be heard on WSUM! Fun fact: when I was in kindergarten I got my head stuck in a chair and the janitor had to saw me out.
Promotions Director
Jake Walczyk
Promotions Director
Jake Walczykpromo@wsum.wisc.edu
890-2435
The Promotions Director of WSUM maintains and improves all aspects of promoting WSUM according to its vision, mission, and goals. Contact Promotions for information about ticket giveaways and promotional opportunities. Fun fact: I once ate a tortilla chip I found on the ground. It was mildly flavorful, but well worth the rush.
Website & Social Media Director
Conor McGinnis
Website & Social Media Director
Conor McGinnismedia@wsum.wisc.edu
890-2435
The Website and Social Media Director administers all branding and promotional activities through online outlets, maintains an active presence on all social media platforms, and manages the website's content. Fun fact: "Funkytown" is my morning alarm clock.
Production Director
Aleesa Kuznetsov
Production Director
Aleesa Kuznetsovprod@wsum.wisc.edu
262-1864
The Production Director of WSUM is responsible for maintaining the station identity as displayed in station promos, PSAs, legal IDs, underwriting and sponsorship announcements and other on-air station identification. Fun fact: I think I saw a bank robbery. Twice.
Community Outreach Director
David Heinrich
Community Outreach Director
David Heinrichcommunity@wsum.wisc.edu
261-9786
The WSUM Community Outreach Coordinator is a liaison position responsible for ensuring that WSUM is fulfilling the part of its mission statement having to do with serving the community on and off campus. Fun fact: I share a birthday with Kanye West.
Creative Director
Sam Fritz
Creative Director
Sam Fritzcreative@wsum.wisc.edu
890-2435
The Creative Director coordinates the station's branding and merchandise needs. Creative also manages all of the content that appears on the WSUM YouTube channel. Fun fact: I once met Hodor from Game of Thrones in Dubrovnik Croatia without realizing it was him... (I don't watch GOT :/ )
Engineer
Laura Gutknecht
Engineer
Laura Gutknechttech@wsum.wisc.edu
890-2436
Laura, as WSUM's engineer ensures our radio signals transmit properly between the station's antennas and WSUM's transmitter and warrants that no interference interrupts broadcast signals. On a daily basis she maintains all of the station's technical updates.
Traffic Director
Arielle Bordow
Traffic Director
Arielle Bordowtraffic@wsum.wisc.edu
The Traffic Director fulfills clerical duties, greets visitors, gives tours of the station, and completes special projects assigned by the general manager.
Administrative Specialist
Erica Gelman
Administrative Specialist
Erica Gelmanasst@wsum.wisc.edu
The Administrative Specialist performs clerical duties and completes special projects under the General Manager, Dave Black. Fun Fact: I had a legal name change when I was younger.
Project Manager
Maureen Duthie
Project Manager
Maureen Duthiecreative@wsum.wisc.edu
News Director
Stella Porter
News Director
Stella Porternews@wsum.wisc.edu
Sports Director
Jacob Swanson
Sports Director
Jacob Swansonsports@wsum.wisc.edu
Assistant Tech Director
Zack Shapiro
Assistant Tech Director
Zack Shapirolive@wsum.wisc.edu
262-1864
The Assistant Technical Director is in charge of maintaining and setting up the equipment for bands that come into the station and local UW-Madison events.
Traffic Director
Spencer Bierman
Traffic Director
Spencer Biermantraffic@wsum.wisc.edu
The Traffic Director fulfills clerical duties, greets visitors, gives tours of the station, and completes special projects assigned by the general manager.
Traffic Director
Allison Hartwig
Traffic Director
Allison Hartwigtraffic@wsum.wisc.edu
The Traffic Director fulfills clerical duties, greets visitors, gives tours of the station, and completes special projects assigned by the general manager.
Traffic Director
Arjun Sachar
Traffic Director
Arjun Sachartraffic@wsum.wisc.edu
The Traffic Director fulfills clerical duties, greets visitors, gives tours of the station, and completes special projects assigned by the general manager.
Station Mascot
Syd the Snake
Station Mascot
Syd the Snake
Syd keeps the vibes right and morale high at the station. Each month, an exceptional DJ is recognized and gets to watch over WSUM's loyal companion. Syd is the one and only, Snake on the Lake.
